It’s here! We’ve made it to the start of another school year! We hope you are all as excited about this as we are!

You found out about our amazing new charity partner,¬†Simon Says Give, last night…they are the absolute perfect charity partner for the first event:

The BD-DAY 12k!

We all know Lorelai would never, ever want a big fuss to be made over her birthday, so of course she would never want a giant pizza brought in on a crane. But we did it anyway!

Cheese burns be darned, this 4-inch dangler medal of Stars Hollow’s largest pizza is brought to you on a silver 3D molded crane and — wait for it — is SCRATCH & SNIFF! It will actually smell like pizza!

The suggested run date for the BD-Day 12k will be October 14th, to celebrate Chilton Running Club’s 2nd birthday! You will have your giant pizza medals by then, so we expect to see all of your sweaty selfies (#swelfies) that day — with a medal in one hand, and a slice of well deserved pizza in the other. You will be running one kilometer for each foot of Lorelai’s birthday pizza, after all!